10. Nov 2026 | General, Research
Anyone taking a medicine generally expects their symptoms to improve. In fact, this expectation alone can have a measurable impact on a person’s well-being, even if the medicine contains no active ingredient at all. This phenomenon is known as the placebo effect. Less...
4. Nov 2026 | B2B_Patient-Reported Outcome., B2B_RWD
The days of tracking visitors on public patient websites are over. For digital patient engagement projects, it is no longer enough to simply document visits, reach or downloads. What is of particular interest to pharmaceutical companies is how specific patient groups...
13. Oct 2026 | Live healthier
For many people, the smartphone is an integral part of everyday life, including when it comes to their own health. It reminds you of appointments, supports routines, and helps you keep track of things. At the same time, using it can quickly become a habit. A...
7. Oct 2026 | B2B_Patient_Engagement
When people talk about longevity, the focus is often on new active substances, biomarkers, prevention programs or technological innovations. For many people, however, a long life in good health depends on a less spectacular factor: their daily management of health...
15. Sep 2026 | Live healthier, Patient rights
Staying healthy, reducing stress, getting more physical activity – many people want to actively do something for their well-being. What is often not known: Statutory health insurance funds provide financial support for many health courses. The basis for this is what...